Our Squad


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Selina Tomasich
Founder

Selina Tomasich has extensive business experience in Project Management, Social Enterprise and developing brands from the ground up. Her working career includes more than a decade in the financial industry, 20+ years in Corporate Management, and working with social entrepreneurship enterprises. Read More

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Bernie Craven
Founder

Bernie has had a long and successful career in hairdressing as a successful salon owner, industry educator and as a hairdressing entrepreneur developing products, systems, online training and waste management businesses. He is fortunate to have been acknowledged with multiple industry awards, nationally and internationally, and more recently the 2016 AHIA Vidal Sassoon Humanitarian Award which he gratefully received. Read More

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Marcela Lastra
SA Ambassador

Marcela Lastra is Principal Stylist and owner of Longko Salon. This year marks 20 years of Marcela being in the Hairdressing industry. After working for some high-end boutique salons, Marcela started her own business 7 years ago.

She is an expert colour correctionist, and enjoys all facets of cutting, styling, wedding hair, barbering, editorial work and runways.
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Peter Westab
VIC Ambassador

Pete has been heavily involved in the hairdressing industry for over 25 years. He began his apprenticeship at Efbee Hair Salon under then Australian Hairdresser of the Year Frank Burgemeestre. Peter spent 6 more years at Efbee before moving to Rok Hair Studio as a Senior Stylist.Read More

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Lisa Polini
WA Ambassador

Lisa Polini is a passionate and proactive Hairdresser/Barber born and bred in the West Coast.
Her motivation and drive to see the industry continually improve and strive for excellence, is a key ingredient to who she is and why she’s 100% devoted to helping others grow as artists.Read More

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Denise Xidias
NSW Ambassador

Denise Xidias is a teacher of Hairdressing and Beauty and a professional educator and trainer at TAFE NSW Western Sydney Institute. She is committed to delivering the highest standard of skills and training for her students.Read More